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Tele-harassment

By Jonathan J. Ariel - posted Friday, 11 May 2007


Right end. Wrong means.

That’s about the kindest thing one can say for the well intentioned, but wrong headed response by the Federal government to the social misdemeanour known as unwelcome telephone calls.

I refer, of course to the launch of the Do Not Call register on May 3, 2007. If you thought that politicians, like chimpanzees, could learn from their mistakes, I’m sorry to disappoint. Politicians aren’t quite as smart as chimps.

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Several years ago Telstra in its eternal search for new sources of revenue, came up with the bright (and profitable) idea of Call Number ID. This meant that your phone number was automatically sent to the person you’ve called, unless you chose to over ride this outrage. That is, you were presumed to be endowed with no privacy unless you choose to fight for it. And to remember to fight for it every time you called.

Last week’s announcement by the Minister for Communications to reduce the public’s harassment by telemarketers is good. But why did the Senator chose a “Do Not Call” approach?

Senator Coonan’s DNC register mirrors similar legislation in the United States in dealing with those who would ruin our evenings and weekends with unseemly, unwarranted and thoroughly uninvited disturbances from call centres - stretching from Lucknow in India to Limerick in Eire - promoting this product or selling that service.

In June 2003, the US Federal Communication Commission after fielding more complaints than you can wave a Calicutt call centre at, established a national Do-Not-Call Registry. The registry covers the country, applies to all callers, with some exceptions such as certain non-profit organisations; political parties (surprise, surprise); government agencies; charities; organisations with which you have established a business relationship; such as your bank; calls for which you have given prior written permission and non-commercial calls such as your local council surveying your use of parks. Commercial telemarketers are forbidden, yes forbidden, to harass you if your number has been on the registry for at least 31 days, subject, again to certain exceptions. And they must only harass you during specific times.

By registering their phone numbers, consumers can, if they so choose, reduce (but sadly not eliminate) the number of unwanted phone calls to their homes.

The American process is very simple. You register your number for free. It will remain on the national DNC list for five years. After five years you can re-list your number. You can remove your number from the list at any time.

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It’s not perfect, but hey, it’s a great start.

“Marketers”, the collective noun for those engaged in tele-harassment, are forced to search the registry at least once every 30 days and drop from their database those phone numbers that have been registered. No ifs and no buts about it. The American DNC register also demands marketers transmit their phone numbers (and names in some cases) so as these details can be viewed on the hapless consumer’s caller ID device.

It seems that Senator Helen Coonan’s Do Not Call register is very, very similar in scope to the American initiative. So similar in fact, that her register even sports the very same domain name - albeit with an “au” suffix - as is used in the US.

Senator Coonan’s initiative sounds good and is indeed so much better than that which existed before the register was launched. But why is the Federal government taking baby steps when dealing with tele-harassers? Why doesn’t the legislation eradicate the scourge of tele-harassment altogether?

Putting aside the exemptions to the register i.e. politicians, charities and market researchers, many parliamentarians would acknowledge that unwanted calls constitutes harassment and that marketers are abusing the individual’s right to peaceful enjoyment. So why then did Senator Coonan settle on a Do-Not-Call register as the solution?

I’d wager that most people do not want to be bothered by unsolicited callers, regardless if the caller is a 70-year-old twice-divorced, balding man from a call centre in Bangalore, India or a 24-year-old, pretty, steel-blue eyed fox with shoulder length raven locks from County Limerick in Eire. Most of us just want our privacy. We want to eat dinner with the family in peace and we don’t want to be disturbed during Law & Order.

That said, wouldn’t it be in the public interest for Senator Coonan to ignore both the lobbyists for the marketing industry and the pagans in the public service who worship at the Golden Calf of Compromise, and throw us all, I mean every single last one of us, out of the reach of the tele-harassers, unless, I repeat unless, we chose to move on to a Do-Call list?

Such a list will put every one of us way beyond the tentacles of marketers until such time as we go to the effort of registering ourselves on a list of those people who openly welcome tele-harassment.

Such an inversion of Canberran logic would better protect our rights to privacy and to peaceful enjoyment. Noting that under a Do-Call regime, our rights can only be extinguished by our actions and not by the commission or omission of actions by others, as is the case with the Senator’s Do Not Call register.

Too simple isn’t it?

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About the Author

Jonathan J. Ariel is an economist and financial analyst. He holds a MBA from the Australian Graduate School of Management. He can be contacted at jonathan@chinamail.com.

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