The shocking events in Kuta, Bali on October 12 may cause Australians
to retreat from engaging with Indonesia, or with other parts of South-East
Asia. A recent ninemsn poll, to take one example, found that 70 per
cent of its 10,000 respondents were less likely to travel to South-East
Asia in the wake of the Bali bombings. Yet there is also the potential to
develop a new partnership between Australia and Indonesia, that focuses
not just upon traditional diplomatic and security questions, but which
bolsters economic and cultural links, using Bali as a test-bed for such
new linkages.
I was in Bali on October 12, but my partner Angela and I had long left
Kuta. We first got the news about a bomb in Kuta while watching dolphins
swimming at dawn off the northern beachside town of Lovina, and got the
grim details of the attacks on the Sari Club and Paddy’s Pub off the
Internet at a nearby Wartel (Indonesian telecommunications office).
Indeed, it has only been since we returned to Australia that the full
impact of the event on thinking in this country has become apparent.
It seemed very hard to adopt the role of disaster reporter or war
correspondent in Bali. While there are many parts of Indonesia where the
John Pilger-style frontline flak jacket fits very well- Aceh, Ambon,
Timor, West Papua, Kalimantan- it does not fit well in Bali. The standard
uniform for Australians in Bali, and particularly in Kuta, was more likely
to be the Bir Bintang t-shirt or singlet, Billabong board shorts, and fake
Nike sandals, bought at a total cost of less than $A20. It was generally
considered, both by Australians and Indonesians, that Bali was the one
place in the country immune to such attacks.
Advertisement
The fact that an attack on such a scale was launched upon two
nightclubs in a place like Kuta, Bali, indicates that it is part of the
‘new terrorism’, more concerned with creating carnage than making
demands. Nightclubs in Kuta on Saturday nights are full of Western
revellers, and notoriously poorly policed.
While there may have been other factors in the choice of target, such
as the Sari Club’s door policy of not admitting Indonesian locals, or
particular grievances with Australian foreign policy towards Iraq or East
Timor, the attack was clearly the result of long-term planning aimed at a
site where the number of deaths would be highest and the resultant fear
most greatly felt. The fact that many who died were from countries such as
Sweden and Germany, who are not supportive of U.S. foreign policy in the
Middle East, should provide a point of caution to those who want to blame
John Howard for the Australian deaths, or Tony Blair for the loss of
British lives.
If the attacks have generated shell shock among Australians, they have
been a dagger to the heart of the Balinese. Bali is a predominantly Hindu
island of 3 million people, with 80 per cent of its economy based on
tourism, which is the second largest non-extractive industry in terms of
exports for Indonesia after clothing & textiles. The sense of grief in
Bali that such an attack had occurred was palpable, as was the awareness
that the vital tourist dollars that have tided the island and its people
through the 1998 Asian economic crisis and since were drying up, and that
the tourists were unlikely to return soon. On our last day in Bali, the
question we kept being asked was: "When are you coming back?".
At present, much of the discussion between the Australian and
Indonesian governments is focused upon identifying those responsible for
the attacks, and future security issues. While not denying the
significance of such discussions, two other areas can be identified where
cooperation between Australia and Indonesia could be fruitfully pursued in
the wake of this horrific event.
One suggestion made in the Australian newspapers, which I believe to be
a good one, is that Australia could assist with upgrading facilities at
the Denpasar Hospital, perhaps by developing a training hospital or even a
unit dealing with burns or other major injuries. The symbolism of such a
gesture would be important, and the initiative would no doubt be greatly
appreciated.
Perhaps more significantly, now would be a good time for tourism
authorities in the two countries to rethink strategies to promote tourism
in Bali. Bali has had two foreign-tourism economies: high-cost tourism
based around Sanur and Nusa Dua, that is mostly undertaken by Japanese and
North Americans, and budget tourism based around Kuta and dominated by
Australians, with a significant number of backpackers and other travellers
from Britain and Europe.
Advertisement
Figures published just prior to the bombing showed what a particular
tourism economy has evolved in Kuta. The Kuta-Legian region had 212,000
hotel rooms, more than 200 bars, restaurants and Karaoke lounges, and was
a site where more than 3 billion rupiah ($A60 million) of alcohol was
consumed annually, or more than $A1 million a week. Given that not much of
this alcohol is consumed by the local Balinese, it does point to Kuta
being a place of cheap hotel rooms, cheap beer, even cheaper t-shirts, and
myriad annoying street sellers and beachside vendors. In other words, the
bargain basement of the South-East Asian tourism economy, and a place
where drunken Australians could be found in abundance.
Tourism development in Bali since the 1970s has been strongly shaped by
the desire to avoid creating another Kuta, particularly by developing
cultural tourism that engages with the island’s culture and traditions,
rather than ignoring or negating them. Since there will be a short-term
collapse in tourist visits to Bali after the October 12 bombings, and
since this will be most keenly felt in Kuta, an opportunity may exist to
rethink how travel to Bali is promoted to Australians.
Rather than simply being a place for Aussies to ‘let off steam’
without any worries- an unrealistic aspiration in today’s world, and one
that can never be recreated in Bali after this event- a visit to Kuta
could be seen as part of a process of engagement with Balinese culture,
and be linked to travel to the many other beautiful parts of this island.
In other words, the opportunity exists to promote tourism that can be
value-adding, in a cultural as well as an economic sense, for both
visitors and hosts. The Bintang Beer may not flow as freely as it once
did, but Bali may be remembered by its visitors for more than cheap
clothes and annoying touts.