In 1994, British academic David Gauntlett published a paper titled Ten things wrong with the media "effects" model in which he deconstructs widespread research claims that media consumption causes increased violence. Gauntlett’s conclusion that proof of any consistency between media and anti social behaviour remains elusive, still holds up.
Among other criticisms, Gauntlett points out that many researchers reveal attitudes of superiority to their subjects, that is, they position media audiences as “potential savages or actual fools,” and always as belonging to a class other than and inferior to that of the investigators. Researchers assume viewers are possessed of a compromised autonomy that leads to passive absorption, rather than seeing them as rational, critical subjects who are capable of interpreting and critiquing media product, and recognising genre norms.
Moral campaigners consistently fail to provide evidence for the prejudiced assumptions about the general population on which research results are based. They also fail to explain the processes through which viewing media, they consider violent and sexualised, inevitably translates into the acting out of those behaviours.
Advertisement
However, Gauntlett does refer to studies in which children as young as seven have been found to be capable of identifying and rejecting images that are offensive to them, and as having the capacity to differentiate between fiction and life.
He also points out that when criminologists, for example, look for explanations of violence they look first to social factors, such as family circumstances and values, poverty, unemployment, emotionally neglectful backgrounds, housing pressures, and structural relations of domination that affect the individual’s behaviours. In contrast, the media effects model doesn’t look at the bigger picture, and indeed works backwards, starting with media violence and then attempting to find corresponding behaviours in the real world to link with it.
As well, households that already have a high level of tolerance for aggressive and violent behaviour are more likely to permit heavy viewing of this behaviour than households whose tolerance for violence is low.
In 2009, researchers Dr Christopher Ferguson and Dr John Kilburn published a meta-analytic review of the public health risks of media violence, in the US Journal of Pediatrics They concluded: “Results from the current analysis do not support the conclusion that media violence leads to aggressive behaviour. It cannot be concluded at this time that media violence presents a significant public health risk”.
The presence of violent and degrading pornography on the internet is extremely disturbing. Children ought to be protected from accessing it, and this is primarily the responsibility of parents. Parents need support, in the form of education and software. Nothing is going to make this stuff go away, it’s a question of managing life around it, and all of us with responsibilities for children need to know how best to do this. This is where governments could do something useful and educative, instead of wasting time and money on proposed internet filters.
Finally, the following quote from Dines is a fine example of the kind of pseudo sociological misinformation on which much of her argument is based:
Advertisement
Another one is what I call pseudo-child pornography, (PCP) which is women who are 18 — I’m pretty sure of that — but they look younger, and they behave in a younger way. So what you have are men who are bored with adult women looking out for these pseudo-child porn sites. And I’ve interviewed child rapists, and some of them actually started looking… They didn’t want to go to illegal child pornography, so they started with the legal so-called child pornography, and then basically matured into child pornography. And for some of them, the distance between looking at child pornography and raping a child was six months. What they said to me was they got bored with ‘regular’ porn and wanted something fresh. They were horrified at the idea of sex with a prepubescent child initially but within six months they had all raped a child.
In her efforts to co-opt us to her cause, Professor Dines offers this bizarre chain of events as her unique process analysis of child sexual abuse:
1. Men who are “bored with adult women” will rape children.
2. Mainstream legal pornography depicting adult women as younger than they are causes men to progress to raping children.
3. Convicted paedophiles Dines interviewed were “horrified” at the idea of raping a prepubescent child until watching pseudo child pornography made them do it.
Whatever our difficulties with the media, and they are many, the only way to address them is from a rational and varied research-based position. Moral panics and self-interested, agenda-driven propaganda bring only fear, and a sense of powerlessness that undermines our collective ability to think and act in ways that will actually achieve a result.